Big Brands Hate This One Trick: Buying Small

Okay, maybe they don’t hate it, but they definitely don’t love when people wake up and realize small businesses make better bath products. Small shops don’t have shareholders to impress; they have customers to delight. And that changes everything.

When you shop small, you get:

• Higher-quality ingredients

• More unique scents

• Better formulas

• Products made with care

• Packaging that feels like a warm hug

  
  

Big brands rely on scale, not charm. They make one product formula and crank out millions. Meanwhile, small makers experiment, innovate, and tailor products to real people—not spreadsheets.

Buying small is like choosing a handmade gourmet cookie over a mass-produced store-brand version. Sure, both are “cookies,” but one tastes like love and the other tastes like preservatives.